5/28/2026 (THU) 11:30 ～ 12:10K2-2WJWTPKeynote Speech Venue
Connected Products, Stronger Business — Building Customer Engagement with AI and Connectivity
A common challenge in product-based businesses is that customer relationships often end after the sale. By incorporating wireless connectivity into products, companies can create ongoing customer touchpoints even after purchase. This not only opens up new revenue opportunities, but also creates ways to expand existing businesses.
In this session, we will introduce how connected products strengthen customer relationships and existing business models through real-world examples, such as monitoring services that maintain continuous engagement in daily life and predictive maintenance use cases that help prevent equipment failures before they occur.
We will also explore how the data generated from connected products can create new value through AI. In addition, the session will explain the architecture required to embed AI into products, as well as the wireless connectivity requirements needed to support these solutions.
SORACOM, INC.
Senior Technology EvangelistKouhei "Max" Matsushita
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SORACOM Inc.
It was well received and was fully booked.